Sky's list of channels is getting ridiculous now. I don't know what it's like on cable, but when my parents switched I was getting a much wider selection of sports, movies and documentary channels (e.g. discovery, discovery+1, discovery civilisation, discovery science, discovery wings...) The +1 channels I will admit are trumped by on-demand. Sky broadband is expected to start providing on-demand services pretty soon, though. Some of their movie channels now have associated channels allowing starts every ten or fifteen minutes, plus their interactive service is far better from what I could tell - do you get all the matches available during wimbledon on the BBC for instance. How about the BBC 3 repeat of Dr Who with the commentary soundtrack on Sunday available via interactive (you can watch with the ordinary soundtrack instead if you like)?
Re: Sky v Cable